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May 10, 2018, City Council Regular Meeting | |
Title 31. Motion to Renew and Modify Annual Contract for Savannah Police Digital Advertising with WSAV/Lin Digital (Event No. 4497) | |
Strategic Priority Public Safety | |
Description Recommend approval to renew and modify an annual contract for digital advertising campaign for recruitment from WSAV/Lin Digital in the amount of $100,000.00. The Savannah Police Department will use this contract to generate a minimum of 1,500 monthly visits to www.spd.org/JoinSPD, and 90-100 quality applications per month. The recruiting campaign will focus on southeast Georgia and the South Carolina lowcountry, with emphasis on recruitment from the Savannah Metropolitan Statistical Area (MSA), as well as Beaufort and Jasper counties in South Carolina. The contract is being modified from an award of $144,000.00 to $100,000.00 as funding permits. The contract term will be from May 10, 2018 through May 9, 2019. | |
Recommendation Approval | |
Contact Robert Gavin, Savannah Police Department | |
Financial Impact $100,000.00 expenditure from the General Fund | |
Review Comments | |
Attachments SPD Digital Advertising Funding Verification.pdf Purchasing Summary.pdf Scope.pdf |
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