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March 14, 2024, City Council Regular Meeting
34. Approval to Participate in the 2024 Visit Savannah Co-Op Digital Advertising Campaign, in the Amount of $300,000
Strategic Priority
Good Government

The Airport has participated in a yearly co-op advertising campaign with Visit Savannah since 2008, to support SAV’s nonstop destinations. Potential customers are targeted through Visit Savannah’s vast array of digital advertising channels utilizing third-party booking platforms that return solid data to support the return on investment. The campaigns have been very successful with trackable airline bookings. This is a budgeted item for 2024.



Dawoud Stevenson, Director, Program Management
Financial Impact
Expenditure of $300,000 from the Savannah Airport Commission Fund
Review Comments

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