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June 20, 2019 City Council Regular Meeting
Title
12. Motion to Approve a Co-Op Partnership with the Hilton Head Island – Chamber of Commerce for the Travel & Leisure Campaign in the Amount of $50,000 from Savannah Airport Commission Funds
Strategic Priority
Good Government
Description

The Savannah Airport Commission recommends approval to Participate in a Co-Op Partnership with the Hilton Head Island – Chamber of Commerce for the Travel & Leisure Campaign.  The funding is requested to support a targeted campaign touting the number one island and reinforcing the message that the Savannah/Hilton Head International Airport (SAV) is the airport of choice for island visitors through co-branded messaging.  The Commission previously participated in the voting issue of Travel & Leisure.  This commitment will enable the SAV's logo to remain in the Travel & Leisure Campaign for the winner’s issue.  Travel and Leisure has recognized Hilton Head Island as the #1 Island in the Continental US for the third consecutive year.  This is a 2019 budgeted item.

 
Recommendation

Approval

Contact
George Fidler, Director of Engineering
Financial Impact
Expenditure of $50,000 from Savannah Airport Commission Funds
Review Comments
Agenda Plus