The Savannah Airport Commission recommends approval of a partnership with Worth Magazine in the amount of $50,000.00. In collaboration with three other Savannah organizations, the airport will participate in a partnership that will feature Savannah in a full-color 16-page insert in Worth Magazine. In addition, one full-color single page ad will run in future issues of Worth magazine for one year.

SAV will be featured on www.worth.com and Worth social platforms for a period of six weeks, and Savannah will be included as one of the feature destination cities in the destinations theme homepage takeover on worth.com when the campaign goes live. Additional advertising, marketing, and promotional inventory will be inclusive of Savannah-centric units across Worth affiliate networks such as the Captivate network, which is America’s largest location-based digital network based in elevators and lobbies throughout the United States.

This is the second year the airport will participate in the Worth Magazine partnership. In 2017, Savannah was featured as a top destination city in Worth Magazine. The Worth Group is an integrated media company that produces content of the highest quality for sophisticated consumers, high net worth individuals, wealth advisors, prominent organizations and world-class brands. This type of exposure will continue to drive more travelers and potential investors to Savannah.

Approval